Rice Water Facial Cleanser With Niacinamide Hydration

Two actives, one calmer cleanse

Rice water that cleans without stripping

Rice fermentation lifts dirt, oil, and makeup buildup while being gentle enough not to disrupt the moisture barrier. The cream texture dissolves the day without any foaming agents that leave skin tight.

Niacinamide working on tone as you wash

Niacinamide is included specifically to support a more even, brighter-looking complexion over regular use. As you cleanse morning and night, it helps reduce the appearance of dullness and discoloration.

Soft on skin that reacts easily

Formulated to soothe and refresh rather than irritate, suited to combination and sensitive skin types. The lightweight cream-gel rinses clean without redness or stinging, even on skin that usually flares up after washing.

A tube built for daily and travel use

The 60ml flip-top tube is compact enough for daily counter use or tossing into a gym bag or carry-on. No bulky bottles, no leak-prone pumps — just a practical, travel-ready format that lasts weeks with regular use.

What's inside the tube

• 60MLtravel-size tube volume
• 2FL.OZUS fluid ounce equivalent

How it fits your routine

1. 1
   Wet your face with lukewarm water

   Splash your face with water that feels neither hot nor cold on your wrist. Hot water can strip your barrier, undoing the hydration this cleanser is built to preserve.

2. 2
   Dispense a pea-sized amount

   Squeeze a small dollop onto your fingertips — the cream-gel texture spreads easily, so you need less than you think for a full face.

3. 3
   Massage in gentle circles

   Work the cleanser over your skin for 30-45 seconds, focusing on your T-zone and any makeup-heavy areas. Let the rice water lift impurities without scrubbing.

4. 4
   Rinse thoroughly with cool water

   Splash with cool water to close pores and lock in the moisture from the cleanser. No tight pull, no residue — just calm, soft skin.

5. 5
   Pat dry and follow with moisturizer

   Gently press a clean towel to your face instead of rubbing. Follow with your usual serum and moisturizer, or keep it simple — the cleanser has already started the hydration work.

What arrives at your door

• EELHOE Rice Water Hydrating Facial Cleanser×1

  60ml / 2fl.oz travel-size tube with flip-top cap

• Product box×1

  Turquoise and cream packaging with ingredient illustration

How a rice water cleanser changed the rinse

1. 1
   The tightness you've stopped questioning

   That post-wash pull you feel every night? It's not a sign of a 'good' cleanse. It's your skin telling you its barrier just got stripped — again. For most women with combination or sensitive skin, this discomfort became normal, until they realized it doesn't have to be.

2. 2
   Rice water, reconsidered

   Rice fermentation has been used in K-beauty for centuries — not because it's trendy, but because it gently lifts away impurities while delivering hydration. Pair it with niacinamide, a dermatologist-loved workhorse for skin tone, and you get a cleanser that does two jobs in one motion.

3. 3
   What your face feels five minutes later

   After rinsing, there's no frantic scramble for serum or moisturizer. Your skin feels calm, soft, and balanced — not tight, not filmed. The niacinamide quietly works on tone day after day, while the rice water leaves it feeling like you just did something kind for your face.

4. 4
   Small tube, low-risk switch

   The 60ml tube is sized for daily AM and PM use, easy to finish before committing to a full-size routine. Keep it on your counter, throw it into your gym bag or carry-on, and see if your skin doesn't feel calmer by the end of a week — no overhaul required.

Rice water and niacinamide, explained

• Rice fermentation productsHero

  deep cleanser & hydrator

• NiacinamideHero

  evens skin tone & brightens

• Glycerin

  draws moisture into skin

• Aloe vera extract

  soothes and calms redness